REBRAC, also know as Regional Environmental Business Resource and Assistance Centers – was considering a name change. This seemed perfectly logical to us, a simpler name would be a great place to start! (Go ahead, try to say it real fast, five times.)
REBRAC delivered critical training in hazardous waste management and transportation, blood-borne pathogen regulations, Cal/OSHA Hazwoper courses, and in many other areas, critical to keeping Californians safe.
The new name they came up with was Environmental Training Center (ETC). Good job; shorter, easier to remember and succinct. (We approve!)
They also wanted to have more of a business/corporate presence to better align with their target market; businesses and industries that need to comply with California’s strict and complicated environmental, health and safety regulations.
Phillips Design was asked to revamp their identity and apply it to all of their collateral material – brochures, folders, business cards, postcards, mailers, promotional giveaways, exhibits, shirts and more.
The result was vibrant, professional, and most importantly… successful. They are very happy with the results. And so are we.
